Direct seller model
Own the sales contract and its seller duties.
Open field noteCompare selling directly with using a merchant of record to decide who takes on the sale and related administration.
Search within: Seller responsibility models
2 field notes
| Concept | Features | Advantages | Limitations | Suitable situations | Combination conditions |
|---|---|---|---|---|---|
| Direct seller model | Business is contractual seller | Control over sales relationship | Seller obligations remain | Capacity to operate sales | Processor plus billing method |
| Merchant of record model | Contracted transaction seller | Delegates covered sales operations | Contract and coverage limits | Eligible products and markets | Subscription plus product support |